Account Login

Wellness that works.

3 Ways to transform your company wellness program this year.

Why are wellness programs so important?


87% of employers are committed to workplace wellness and 73% offer a wellness program1.

60% of adults have a chronic disease, with 40% managing two or more2. Many chronic diseases may be prevented by implementing a company wellness program that educates and empowers employees to lead a healthy lifestyle. However, it’s important to continually review your wellness program to ensure it provides the features your employees want and need. Gone are the days of offering a gym membership as a “wellness program” and hoping employees take advantage of it.

For a wellness program to be effective, companies need to consider taking an integrated approach that gives employees options on how they’d like to participate and that addresses their individual wellness needs.

Your employees are your greatest asset. Help them take care of their health and well-being.

Read on to learn about three ways you can transform your wellness program this year to set your employees on the right track for success.


3 Ways to transform your company’s wellness program:


1. Take a personalized approach:

Personalization drives success across almost every industry, including health and wellness. 77% of employees think that employee wellness programs positively impact the company’s culture and 87% say they consider health and wellness offerings when choosing an employer3.

Instead of offering a “one-size fits all” wellness program, provide your employees with options on how they can participate that will enhance their well-being and be suited to their individual needs. Organizations also need to customize their wellness program to align with their company’s culture.

To determine how to personalize your company’s wellness program, start by gaining insight from your employees. You can send out a survey to find out what’s on their minds when it comes to health and wellness. You may find that your employees need guidance on nutrition or resources for mental health. It’s important to customize your strategy to ensure you’re boosting awareness, resources and support for your team.

Personalized wellness program options that offer total “well-being support:”
  • Stress management programs
  • Mental health resources
  • Mindfulness tracking and meditation
  • Workout classes (onsite or near-site) with various types of exercise programs (HIIT, cycling, kickboxing, yoga, Pilates etc…)
  • Lunch and learns focused on nutrition
  • Access to a Health Coach or another professional that can provide guidance on employees’ health questions and goals


2. Implement a communication and engagement strategy and stick to it:

Once you’ve determined how your company will personalize its wellness program, the next step is to develop a communication and engagement strategy to encourage participation amongst your employees.

Communicating frequently about the program is the key to success. The wellness program needs to be infused into your company’s culture and leadership buy-in is essential. Start by determining how you will share updates about the program on a regular cadence to your teams. Company newsletters, regular emails and internal websites are great channels to spread the word about wellness program details and updates.

Engagement strategy ideas to jump-start or increase employee participation:
  • Incentivize participation – Offer paid time off, a bonus, gift cards or other perks when employees reach engagement milestones (i.e. logging so many workouts per week or scheduling their monthly Health Coaching call).
  • Put the spotlight on wellness program ambassadors: Feature your top engaged employees as “ambassadors” for the program and let them lead by example.
  • Set up an online portal that allows employees a place to track their wellness progress and goals. As you look for the best type of program to implement, be sure to consider its capabilities for integrations with other devices (i.e. fitness bands/trackers) and health-related applications to provide employees with a robust, user-friendly platform.


3. Partner with a healthcare expert to elevate program success:

Running an integrated wellness program with personalized options can seem daunting. To help your company’s program succeed, you can consider partnering with a healthcare expert that can help address your employees’ wellness needs. Look for an industry partner that can provide that integrated, personalized approach that can offer services and/or resources for all or many of the program inclusions you choose to roll out. Proven experience and seamless integration are key when evaluating which expert may be the right fit for your organization.

When company wellness programs are well-designed and implemented, it can directly impact and improve the overall health and well-being of its employees and their families. Studies have shown that well-designed wellness programs have a return on invest of $1.50 to $3 per dollar spent over a two to nine-year time frame1. With the right approach, buy-in and expertise, a company’s physical and financial health can benefit greatly from a wellness program that works.

Are you ready to transform your company’s wellness program? Learn more about Healthgram’s integrated approach to wellness.







Sign up to receive monthly emails covering trends, solutions and industry updates affecting your self-funded healthcare plan.